Everyone is looking for a way to get better health, get in shape and fix all the damages from poor eating habits and lack of exercise. This has become a thing of the present and the future, the marketing of nutritional supplements. Consumers are demanding quality from nature herself. This is where Herbalife has come to be an opportunity to provide these products for the consumers and a business opportunity as well. Herbalife has been around as long as I can remember. The interesting thing about this company is that a 24-year-old man, Mark Hughes in 1980, founded it. He tells the story of how he was inspired by his mothers struggle to manage her weight. She had tried everything, even amphetamines. So, he began selling products for weight control from the trunk of his car. Only 8 years later, it hit its million dollars in sales.

This is a company that provides natural vitamin supplements, beauty and weight loss products. There is a special line for women’s nutritional needs. They focus on Wellness products that have quite a few testimonials on the benefits. The consumers claim more energy, weight loss, relief from headaches, arthritis and relief from other inflammatory diseases.

They have a business plan that works as a stair step-breakaway compensation plan. This plan is easily confused and very hard to explain. When a distributor reaches a certain point of qualification, then he breaks away from his original sponsor. The original sponsor will now only get a certain percentage of that breakaway groups volume. Your share of the compensation plan can be anywhere from nothing to 25% from the profits of yourself and your group. Can you become wealthy selling Herbalife? There are many who began in the beginning of Herbalife who are making over a million dollars, but the group is very small. And as far as selling the product, even though the products are of excellent quality and resources, they are quite expensive and cannot compete with the well-known brands you can get at the health food stores at a much lower price.

Heavy pressure to buy so called targeted leads has created a rumbling among some honest folks, who just want to have a successful business, and are following the direction of their upline at Herbalife. Interviews with several distributors in various levels of success, reveals many have a frustrated view of the so called perfect training plan offered by the company. The question reps are asking is “Who Is Making Money When I Buy Leads?”
Herbalife is still highly competitive in its field as far as the opportunity is concerned, but the methods it recommends to its distributors to achieve success appear less than desirable. The issue being raised about the high cost of these leads, seems to be casting a shadow over the network marketing giant. The economic downturn which has caused so many people to lose their jobs, has in turn created a surge in folks looking to run a legitimate home based business. Some misled individuals are going into thousands of dollars of debt just to get to World Team.
If you’re thinking about buying leads for your Herbalife business at all, there are some very basic but essential things to consider.

1. How Much Does Each One Cost?
2. How Fresh Are They?
3. What Type of Leads Are They?
4. What Action Did The Person Have To Take To Get On This List?
5. How Many Times Has The Same List Been Sold To Other Reps?
6. Have They Scrubbed Their Lead List With The Do Not Call Registry And Removed Restricted Names?
7. What Are the Results Of Other Distributors That Have Bought Leads From The Same Source?

Let’s examine each of these points individually, so it is clear why these are important.

First, the cost of the lead must be considered. Herbalife is no different than any other marketing opportunity. It is all about numbers. A percentage of the names will become customers. As an Entrepreneur you should be figuring out the cost per lead, and then multiplying that by the number of leads it takes you on average to generate 1 customer. If that number is over 50% of the profit you would make by signing them up into your business that would be a major red flag. The goal is to get your leads as cheap as possible.